Sponsorship Breakthrough Research

Turnkey Intelligence designs custom studies that diagnose the effectiveness of your sponsorship and measure the performance of key assets and activations.

Sponsorship Breakthrough Research

Turnkey Intelligence designs custom studies that diagnose the effectiveness of your sponsorship and measure the performance of key assets and activations.

Subject Matter Expertise

For 20+ years our company has helped brands evaluate and optimize the impact of their partnerships with leading sports properties. Our team is built of veteran sport insights and marketing professionals.

Subject Matter Expertise

For 20+ years our company has helped brands evaluate and optimize the impact of their partnerships with leading sports properties. Our team is built of veteran sport insights and marketing professionals.

A Custom Approach

Working hand-in-hand to meet your needs

Each project begins with an immersion session to uncover the “why” behind your sponsorship. This invaluable time and information ensures the research that we design will answer all your key questions.

Methodologically Agnostic

Focusing on outcomes, not methods

We blend research methodologies – from traditional qual and quant to innovations in social media analysis – to create an integrated solution for each client. Our best-in-class research specialists are trained to think outside the box to tailor solutions to meet your needs.

Flexibility

Research that evolves as your plans do

We know that KPIs evolve, priorities change, and brands are constantly modifying their activations. Our studies incorporate flex modules to ensure that the research can evolve as your plans do.

Context and Comparability

An industry-leading database of benchmarks

We understand that data without context can be underwhelming. That’s why we’ll not only provide you with a detailed report of our findings, but also compare your results to the industry-leading benchmarks that we’ve been gathering since 2007.

Actionable Insights

Reporting that won’t collect dust on the shelf

Our reports are designed to be actionable in nature, and we distill the research into data-driven next steps and recommendations. We go beyond uncovering the “what” by seeking out “why” we are seeing shifts in the marketplace and “how” we can capitalize on them.

A Dedicated Account Team

Experienced and senior-level staff that work with you

Our teams are structured to leverage both industry and subject matter expertise, and each project is overseen by a senior-level researcher who is available to answer your questions.

Interested in our sponsorship breakthrough research?

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